A family story
A brand inspired by the sea
We therefore launched the brand in 2015 around a line clothing Beachwear, hence the name Bahaar, which means the sea in Arabic, in tribute to this day by the sea by the sea, with transparent beach caftans and printed kimonos. Since then we have expanded the range with ready-to-wear and accessories, which always have a bohemian touch.
An Ultra Connected Designer
Sofya Benzakour, co-founder and creative director of Bahaar is also an architect and blogger. She is passionate about fashion, architecture and travel and lives between Paris, her adopted city, and her native Morocco where she draws her inspiration for the design of the brand. She shares her projects, travels and her favorites on her blog www.lacouleurdumoment.com and on her social networks where she is followed by more than 100k people.